This ultra-rare brochure was sent to dealers in 1960, urging them to “Put Featurama where the big crowds go”, suggesting Shopping centers, hobby shows, county fairs, civic affairs, auto shows, sports shows and dealerships. Some very cool displays were available under the Featurama promotion, including (and shown) a 1960 Impala Sport Sedan (aka Flat Top) that had an automated lift-off body revealing an animated cutaway engine, transmission, rear axle, brake system and more. This must have really been something to see in action! Check out the individual pages for more detail on their contents, and be sure to click on the images to see them in high-resolution!
I’m looking for original photographs of a Featurama display if anybody has any to share. I’d love to post them here!